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Frequently Asked Questions

Fit & Positioning

FAQ

Eternity is not a fit for businesses looking for quick, low-cost websites, cosmetic redesigns, or purely visual upgrades.

If your priority is aesthetics over sales clarity, or speed over structure, we will not be a good partner.

No.

We work exclusively with B2B manufacturing companies, industrial suppliers, OEMs, and exporters.

This focus is intentional — it allows us to build deeper, system-driven solutions instead of generic websites.

We are not a traditional web design agency.

We act as a business systems and growth partner, using the website as one part of a larger sales and operational structure.

No.

We do not replicate websites or follow design references blindly.

Any structure or layout is decided based on your buyers, sales process, and business constraints — not inspiration links.

Generally, no.

We work best on engagements where the website is treated as a core business system, not a standalone task.

Website as a Business System

FAQ

It means the website is designed to support lead quality, sales conversations, and decision clarity, not just brand presence or visuals.

A brochure website focuses on appearance and information.

A sales system focuses on buyer intent, qualification, internal alignment, and conversion logic.

No.

A website improves clarity and conversion — it does not replace sales, pricing strategy, market demand, or follow-up discipline.

A website cannot fix poor sales execution, weak offerings, unrealistic pricing, or internal operational chaos.

In most cases, yes.

If the current structure was built without buyer and sales clarity, redesigning visuals alone will not help.

Process & Engagement Model

FAQ

We start with business and sales clarity, then move to structure, content logic, and finally implementation. Design is never the first step.
Active involvement is mandatory. Without inputs from decision-makers and sales stakeholders, outcomes will suffer.
Timelines shift accordingly. We do not compensate for internal delays, and responsibility remains with the client.
All projects operate on a clearly defined scope. Any changes outside the agreed scope are evaluated separately.
Feedback is collected only at defined stages. Unlimited revisions or unstructured feedback cycles are not part of our process.

Pricing, Timelines & Decision Clarity

FAQ

Because manufacturing businesses vary significantly in complexity. Publishing fixed prices would be misleading and inaccurate.
Business complexity, sales process depth, content requirements, integrations, and long-term system needs.

Most engagements take 6–12 weeks, depending on scope, responsiveness, and decision speed.

ROI should be measured through lead quality, sales clarity, reduced friction, and internal efficiency, not just traffic numbers.

Ownership, Support & Long-Term Reality

FAQ

Once full payment is made, ownership transfers to the client, excluding third-party licenses and tools.
Yes, under separate support or retainer agreements. Ongoing work is never assumed or bundled implicitly.
Launch is the end of the build phase, not business outcomes. Any optimisation or iteration requires a new engagement.
Yes, provided changes stay within the system structure we define. Unstructured edits may break performance and clarity.
There is no lock-in. We ensure a clean handover, provided contractual and payment terms are met.
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